The Tracksuit API helps you to connect Tracksuit data with other reporting tools (like PowerBI, Looker, or Tableau) or with other data sets (like sales data or media spend).

This documentation provides guidelines for integrating with our API using the authorization header as the authentication mechanism.

3-month rolling averages

All of the data presented is matches what is displayed in the dashboard.

I.e. the data displays 3-month rolling averages which is the same as the Tracksuit dashboard. We do not provide daily, weekly or monthly data.

Accessible data

The first version of the API allows you to access all Funnel metrics across all date ranges, competitors, and demographic filters.

The API does not currently include: Statements, Profile, or Imagery data.

Authentication Flow

#1: Obtain API Key:

To integrate with Tracksuit's API, you need to obtain an API key. Below are the steps to generate an API key.

Pre-requisite:

To be able to generate an API key, you must be an “Admin” on your account. This will enable you to see the “Account Settings” page.

Steps:

The API Token generated has a validation period of 365 days.

#2: Include Authorization Header