Milestones: Choosing between a campaign or macro event
You can add two types of milestones:
1️⃣ Campaigns allow you to record brand activity.
This could be for your brand or for a competitor.
2️⃣ Macro events allow you to record any other event.
It could be a new product launch or a store opening.
Or it could even be a COVID lockdown or borders re-opening.