When should I check my results each month?

Firstly — best practice is to look for consistent changes in a certain direction over 3+ months.

You will see some natural variation in your data month-on-month, so it's best to focus on trends.

You're best to check your results at the end of the first week of the month (around the 7th).

This is because our Quant team completes a final weighting of responses at the end of the month once a survey is closed off.

This weighting procedure is normally finished by the 7th of the month.